AMC Movie Talk

AMC Movie Talk – join us as we talk the talk. African Movie Channel's flagship programme, AMC Movie Talk, had a successful first season, and bosses wanted to shake up and polish the image for an attention-grabbing second season. The show's creative package was drawn from the ground up - a refreshed logo, colour scheme and design guidelines - as well as new titles, name straps and credits. The package was designed to make it easy for editors to work with in Adobe After Effects, with guidelines on usage to ensure consistent high quality results. In addition, creative direction was lent to off-air touchpoints, including on social media and on print, ensuring a well received start to the new season.